Video and Animation
Video and Animation
Video and Animation

Video & Animation

The visual medium in
all its glory

The visual medium in
all its glory

An on-the-go
solution for
the modern
workforce

Every video tells a story. There’s something about the perfect blend of audio-visual elements that speaks volumes. And even without talking heads, a simple message communicated through impactful moving images and subtle transitions does the trick.


We’re here to help you figure out just how you can use this medium to tell your story Want to quickly communicate product info? Or share a critical leadership message?


For an employee base that’s on the field, between meetings, or in commute, a dedicated training time and space can seem like a challenge. For exactly such situations and more, there’s video and animation—a great opportunity to bring your company’s message to life through rich media and clever use of sound, all directly to your employees’ phones.

Beyond just show-and-tell

Live video footage with real people or rich media in the form of custom 2D or 3D illustrations-our talented team can help you bring your vision to life. We think of three factors to help produce carefully-crafted videos:

The Outcome
Why would employees need to see the video? Is it to know about a new policy or learn how to use new software? We help you drill down to the single key message the video is trying to convey.

The Core

Once we have the focus in order, it’s about taking a step back and seeing what content the video will feature—people having conversations? Your business’ brand story? Or a software simulation? The contents help us move closer to visualizing the final outcome and recommend the best visual style for impact.

Here’s where we might also consider interactive videos for specific instructional approaches, such as, presenting a , for instance, where employees see the story unfold based on decision-points they choose. 

The Expression

Even with the core in place, the language the video speaks makes all the difference—and not just the language the words use, it’s the story the visuals convey. We focus on the way the video is perceived in entirety, and make sure it’s built for engagement. If you don’t already have a script, our experienced team will help you write that story together, making sure your message is treated with care.

Over the years, we’ve had the opportunity to work on live-action videos, 2D/3D animated videos, and interactive videos. As a medium, they’re versatile; they can be made vibrant, and can be very effective if done right. From product training to compliance training to simply endorsing your training initiatives—video and animations are your reliable go-to.

SOLUTION
Spotlight

The Challenge

Providing employees and contractors working in an oil and gas company with a clear primer on cyber risks and computer security best practices to improve the security of their computing environment.

Our Solution

A two-pronged solution focused on learning by doing through decision-making: Activity-Based Learning through Interactive Videos followed by a Mini-Scenario Based Assessment.

Benefits of the Solution

Interactive videos to support learning through everyday scenarios.

Visuals and animated characters in a familiar office setup environment.

Branching scenarios catering to different aspects of decision-making.

Get the detailed case study here

The Challenge

Designing learning material for a new job role, which, though defined, was minimally detailed.

Our Solution

Considering a high-risk setting such as the healthcare domain merited approaching the solution in an application-focused way. The intervention needed to be one that not only communicated the best practices, but placed learners in situations that they might normally encounter and be able to choose the best practices to address them. Upside Learning therefore designed a solution with two main modes - Learn and Play. The Learn mode offered the opportunity for direct content consumption through text, graphics, and images, along with supporting examples. In the Play mode, learners had the chance to identify patients at the risk of infection in hemodialysis settings. This activity enabled a direct application of the concepts and best practices the learners went through in Learn mode. The interactive scenarios mimicked the actual surroundings healthcare workers deal with in real life.

Benefits of the Solution

Ensuring higher engagement through two distinct modes - Learn and Play.

Using the two distinct modes to cover key principles and content sorted into various categories.

Providing the opportunity to help learners identify patients at the risk of infection in hemodialysis settings through the Play mode.

Featuring realistic scenes and characters to mimic real-life environments.

Get the detailed case study here

The Challenge

To develop a unique follow-up intervention to a Fire Safety and Prevention course that would provide opportunities for experiential simulation focused on various manufacturing systems.

Our Solution

A guided discovery approach to design a series of interactive 'labs' -a series of learning units categorized as per subject like welding, machining etc.—wrapped into scenarios to provide learners the chance to experience mechanical and engineering related real-life situations and take suitable decisions.

Benefits of the Solution

Enabling learners to analyze causes or issues that require corrective actions.

Enabling learners to take decisions to solve problems.

Helping learners understand their roles better through employee or student characters performing tasks in real life-situations.

Get the detailed case study here

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