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Performance Campaigns for Organizational Success.


A holistic approach to
organization-wide
transformation

Performance
Campaigns as

a Solution
for Change
Management

Have you recently upgraded your performance management program? Are you in the process of optimizing your operations to increase productivity? Do you want to inspire organization-wide behavioral change?

In a business environment as dynamic as ours, change is a constant. This could be the by-product of a restructuring initiative, or simply the adoption of new systems or processes in keeping with the growing demands of the business. The success or failure of such initiatives is defined by how seamlessly you can get employees on-board with the changes and integrate them into the new workflow.

If you're at the cusp of a significant organizational shift, we might be able to help.

Campaigns Done Right โ€“ Inspiring Change,
One Planned Step at a Time

We recognize that change management involves translating different aspects of the change to inspire cohesive progress across teams and functions. We, therefore, work with you to:

Performance Campaigns

Define the objectives for various stages of transformation.

Performance Campaigns

Design diverse learning interventions and feedback mechanisms that support these objectives and help identify pain areas.

Performance Campaigns

Identify the most suitable technology solutions based on the nature of your learning interventions, and deployment needs.

Performance Campaigns

Define your internal marketing approach to build traction among employees.

Performance Campaigns

Provide ongoing support mechanisms to decode specific areas of change.

Performance Campaigns

Provide ample testing environments to help internalize different aspects of the change.

Solution
Spotlight

The Challenge

To help employees adopt safety as a culture, enabling them to respond correctly and safely to โ€˜liveโ€™ situations where safety hazards may be spontaneously created.

Our Solution

A 6-month performance campaign
A series of interventions to support and sustain a โ€˜Safety Firstโ€™ culture in the organization.

Benefits of the Solution

Creating a foundation for sustained effort towards safety as a cultural trait.

Providing interventions that are aligned to business priorities.

Ensuring a blend of modalities to impact culture, behavior, and attitudes across the organization.

What challenges did we face? What results were achieved? Want to know more about this case?

The Challenge

Designing a solution to help learners inculcate the Code of Conduct not just in words but in spirit too, and enable them to make ethical decisions in challenging situations.

Our Solution

A year-long learning program to communicate, explain, exemplify and reinforce the values of the Code with the use of multiple gamified components such as scenarios, leadership videos, group talks, emailers, posters, and more.

Benefits of the Solution

A long-term learning solution to allow learners time and opportunities to fully commit to the Code and internalize the principles.

A gamification-based solution with a competitive scoring pattern to engage and motivate learners throughout their learning journey.

A series of mini-scenarios, mapped to different codes, that test and illustrate correct application of the principles in work-related contexts.

What challenges did we face? What results were achieved? Want to know more about this case?

The Challenge

To create a learning intervention that ensures the learnersโ€™ transition into this new phase of post COVID-19 work life is smooth and well-scaffolded.

Our Solution

A learning campaign comprising of multiple components, which is released to learners over a period of 4 to 6 weeks โ€“ allowing them to comfortably align to the โ€œnew normalโ€.

Benefits of the Solution

Introducing consistent messaging linked through an exploratory approach that speaks to your audience, and imbibes a sense of confidence about the transition back to work.

Using simple, relatable branching scenarios where learners are required to make seemingly simple decisions related to COVID safety norms, thereby preparing them to approach these situations with a new mindset.

Introducing nuggetized learning units through a campaign format, to avoid overwhelming learners, and to provide staggered support.

What challenges did we face? What results were achieved? Want to know more about this case?

Frequently Asked Questions

Learning performance campaigns are focused, time-bound learning projects intended to alter specific habits or enhance significant business results. These systems, as opposed to one-time training sessions, ensure information retention and yield quantifiable progress through spaced learning, nudges, and ongoing reinforcement.
Traditional eLearning, which involves delivering information in huge numbers via a single course, frequently focuses on knowledge transmission. On the other hand, performance campaigns aim to accomplish certain goals. Through a sequence of brief, concentrated learning sessions spread out across time, they seek to promote long-term behavior change rather than only information acquisition.
Performance programs may successfully address a number of challenges, such as poor sales performance, cybersecurity awareness, diversity and inclusion, poor compliance adherence, exceptional customer service, and leadership development. Put another way, any situation in which making informed decisions or altering behavior is necessary for success.
Completion rates are only one way to measure success; other metrics include business outcomes, performance improvements, and behavioral shifts. Increased income, fewer infractions of the law, improved customer satisfaction, or increased production are some examples of metrics. The goal is to align learning objectives with practical business impacts.
Of course. Because they offer learning in brief, digital bursts that blend in perfectly with the workday, they are actually excellent for distributed workforces, regardless of the location of the personnel. Email, mobile apps, LMS platforms, and communication tools like Teams or Slack may all be used to disseminate performance initiatives.
The optimum time to modify a behavior will depend on how complex it is. A few weeks may be all that some advertisements run, but others may continue for months. Consistency is crucial, and this means progressively repeating critical ideas through regular follow-ups, nudges, and microlearning.
They should be, indeed.A one-size-fits-all approach never produces the desired outcome. Salespeople, compliance teams, frontline retail staff, and leadership groups benefit from efficient performance programs that are tailored to the industry, job duties, and company objectives.
Having worked in digital learning for more than 20 years, Upside Learning collaborates with businesses to create custom performance initiatives. We assist you in determining your performance gaps, creating effective learning interventions, and creating compelling campaigns that really alter behaviorโ€”all of which are backed up by data and analytics.
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